DesignBites
We all know that the Covid-19 pandemic has affected many businesses globally and locally. When lockdowns and government restrictions were put in place, especially the food and beverage entrepreneurs globally needed to act quickly and find creative ways to survive the crisis.
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Erika Perttunen 08/09/2020Pressing COVID-19 pandemic: an acid test of creativity in the food and beverage industry
Maria Mikkonen 07/04/2020Product development is a team sport in small food and beverage companies, requiring creative collaboration efforts between entrepreneurs and their stakeholders. As the epidemic continues to stir the marketplace and ways of working, rapidly created novel and rebranded products, sales channels and market positioning are emerging in response to the ongoing crisis.
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