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How accurately can you understand a person?

As a designer, how well are you really able to understand users when you are empathizing with them? Our research shows, some factors may increase or decrease your empathic understanding. Do you know what they are and how do they influence your understanding accuracy? Users are not always thinking about the product during an interview. Do you know what are they thinking about?

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DF ResearcherHow accurately can you understand a person?
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From waste streams to raw materials

You may have heard of this equation: growing populations with higher demands and incomes require more natural resources. This has led us to the situation where human-made things, such as consumables, cars, and infrastructure, now exceed all living species’ weight on Earth.

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DF ResearcherFrom waste streams to raw materials
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Towards circular prototyping – Part 1

 Today, makerspaces are becoming increasingly popular on university campuses by providing an opportunity to design, fix, and prototype physical artifacts to a growing number of makers. This quick increase in the maker initiatives has also brought up the discussion around environmental impacts of the makerspaces.

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DF ResearcherTowards circular prototyping – Part 1
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Welcome to our Experimentation Platform

How about exploring ideas beyond the easy and creating successful solutions? Feel like you need more inspiration for your experimentation amidst calm and crisis? Ever wondered whether there is untapped potential for collaboration and co-creation in your networks? If your answer to any of the above is yes, we have got you covered. Full post
Erika PerttunenWelcome to our Experimentation Platform
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From Crisis to Creativity at the Global Specialty Coffee Market

We all know that the Covid-19 pandemic has affected many businesses globally and locally. When lockdowns and government restrictions were put in place, especially the food and beverage entrepreneurs globally needed to act quickly and find creative ways to survive the crisis.

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Erika PerttunenFrom Crisis to Creativity at the Global Specialty Coffee Market
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Can you transfer empathy? 

Gaining a deep understanding of users has become important in technology development, helping designers provide useful and successful solutions for the users.  Even though many methods developed for empathic design emphasize direct contact with the user, it is seldom efficient for the whole development team to meet the user.
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DF ResearcherCan you transfer empathy?