In this episode our DesignBites researcher Erika Perttunen discusses with Milla Westerling from Green Planet Astronauts and Sofia Laurell from Tiny Organics about developing healthy and plant-based children’s foods. How to develop and market them ethically? What experimentations and collaboration have they done and why are they motivated to change the world through children’s foods? Have a listen and learn!
Introducing new food products is always challenging let alone when the new food has no ready market and is still considered illegal by legislation. Our fifth episode explores markets which are at the moment considered illegal in some parts of the world and how product development can still take place in these circumstances. Ysub is a fresh Finnish company creating new Zen-drinks from hemp (CBD). Check out what Petri Nylander and our researchers Hanna Huhtonen and Erika Perttunen have to say about illegal foods and on their positioning on the market. Learn thoughts on how to make illegal foods legal!
Our fourth episode we explore how the current global, even historic, pandemic has effected on some of our case companies locally here in Finland. We have interviewed so far four collaborators and picked their insights on how to navigate a business as well as its services and products through crisis. Hope this helps you to create more resilient solutions, enjoy! Our guests in this episode are Lauri Reuter from Nordic FoodTech Venture Capital, Carme Plumed-Ferrer from Probitat, consultant Mirka Olin and Mikko Koskinen from Kyrö Distillery as well as Petri Nylander from Ysub. The conversation is is edited and designed by researcher Hanna Huhtonen.
In this third episode we ideate how research and business industry could join forces for the future of food. Join our guests Lauri Reuter, the founding partner of Nordic FoodTech Venture Capital and Carme Plumed-Fetter, the founder and CEO of Probitat and our researcher Erika Perttunen.
In this episode we look into involving consumers in developing new packaged food and beverage products, sharing lessons learned by DesignBites and Mirka Olin, a freelance consultant and the founder of tea company NORD-T.
In this episode, we explore co-creation with Kyrö Distillery founder Mikko Koskinen. We cover creating new products with consumers, bartenders, and other companies. Listen to find our what Aira Samulin has to do with all of this, and what bravery looks like in the context of new product development!