DESIGN + SUSTAINABILITY
We believe design and creative practices have much to offer in creating holistic solutions to the complex issues organizations and society face, crafting a triple bottom line of value that works in practice in addition to theory. Design represents a human-centered approach to change and development – in other words, just what we need to move the needle in making sustainable solutions a part of our everyday lives. Design + Sustainability takes stock of what harnessing design to tackle sustainability looks like in practice in the organizations of today.
Follow us on LinkedIn and instagram to get some bite-sized insights. Our aim is to start a discussion on the next steps that organizations and professionals can take to shape a sustainable future. We welcome you to join the conversation!
READ THE 2021 REPORT
In Spring 2021, we interviewed designers and design managers at 101 organizations in Finland to examine how far along we are at leveraging design to create value. Talking with 29 consultanies and agencies, 66 private companies from all sizes and industries and 6 public organizations, we’ve synthesized key findings and examples on how design adds value in organizations and can advance sustainability. Click on the button to read the English report, and a Finnish version will follow soon.
DESIGN + SUSTAINABILITY 101 -RAPORTTI
Haastattelimme muotoiluammattilaisia ja -johtajia yhteensä 101:ssä Suomessa toimivassa organisaatiossa keväällä 2021. Mukana oli 29 konsultti- ja muotoilutoimistoa, 66 yksityistä yritystä edustaen eri kokoluokkia ja toimialoja, sekä 6 julkista organisaatiota. Tutkimuksemme tavoitteena oli kartoittaa miten organisaatiot hyödyntävät muotoilua käytännössä, ja miten sitä nykyisellään valjastetaan kestävään kehittämiseen. Olemme koostaneet avainlöydökset raporttiin, jonka suomenkielisen version pääset lukemaan painamalla alla olevaa linkkiä.
GET INSPIRED
Hoping to design more sustainable solutions, or teach sustainable design? Take a look at our Design & Sustainability Case Toolkit, a collection of case cards to serve as examples of different areas of sustainability and types of perspectives to consider.

VISIT THE EXHIBITION
Our exhibition offers insights and examples of how design can advance sustainability, ranging from manufacturing to retail and consumer goods to public services. Explore bite-sized insights on what are the most common issues and tactics tackled in sustainability through design, and get inspired by examples of improving environmental, social and economical sustainability. The exhibition has been constructed using UPM’s biobased material solutions and features a sculpture by Erwin Laiho.
The exhibition started out in the Helsinki Design Week 2021, and is currently on tour! You can next catch it at Gallery AHJO in the Espoo Culture Center (Kulttuuriaukio 2, Espoo) during January 2023.

MORE RESEARCH ON UTILIZING DESIGN IN ORGANIZATIONS
- Björklund, T.A. & Hannukainen, P. (2022). Tracking design from offerings to strategy. Touchpoint, 13(1), 86-92.
- van der Marel, F. & Björklund, T.A. (2022). Designers as change agents: Perceived roles in advancing sustainability in organizations on different design utilization levels. Design2022, International Design Conference.
- Björklund, T.A. (2022). Expedite change. In Valtonen & Nikkinen (eds.): Designing change – new opportunities for organizations (pp. 128-137), Aalto ARTS Books, Joensuu. ISBN 978-952-64-0758-6 / Björklund, T.A. (2022). Vauhdita muutosta. In Valtonen & Nikkinen (toim.): Muotoilulla Muutokseen – Kehitystyön uudet mahdollisuudet (ss. 128-137), Aalto ARTS Books, Joensuu. ISBN 978-952-64-0734-0
- Björklund, T.A., Keipi, T. & Maula, H. (2020). Crafters, explorers, innovators, and co-creators – Narratives in designers’ identity work. Design Studies, 68, 82-112.
- Björklund, T.A., Maula, H., Soule, S. & Maula, J. (2020). Integrating design into organizations: The coevolution of design capabilities. California Management Review, 62(2), 100-124.
- Björklund, T.A. & Keipi, T. (eds.) (2019). Design+ Organizational renewal and innovation through design. Aalto University, Helsinki. ISBN 978-952-60-3782-0. 220 p.
- Björklund, T.A. & van der Marel, F. (2019). Meaningful moments at work: Frames evoked by in-house and consultancy designers. The Design Journal, 22(6), 753-774.
PEOPLE
-
Tua Björklund Assistant Professor
tua.bjorklund@aalto.fi
+358 50 511 3182 -
Senni Kirjavainen Researcher
senni.kirjavainen@aalto.fi
+358 50 521 5964 -
Floris van der Marel Researcher
floris.vandermarel@aalto.fi
N/A -
Teo Keipi Postdoc researcher
teo.keipi@aalto.fi
+358 50 476 3733 -
Anna Kuukka Design Coordinator
anna.kuukka@aalto.fi
+358 50 537 2664