Aalto DFThe more we talked with different founders, the more evident it became that modern ventures do not need to make a stark distinction between business and a wider impact.
Full postDESIGN FACTORY
Educating the world’s best product designers
WHAT'S COOKING
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INTERTWINED AGENDAS WHEN YOU GET TO THE BOTTOM OF THE BOTTOM LINE -
METTÄ – A BRAND DESIGNED FOR EXPORTTo meet the international demands’ the founders of Helsinki Wildfoods and the new company METTÄ Nordic, decided to create a brand that would be specifically tailored for export.
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PROTOTYPING THE ICONIC ORANGE TUBS
Tua Björklund 15/02/2019PROTOTYPING THE ICONIC ORANGE TUBSWhen the three founders of 3 Kaveria (“three friends”) were designing their first products, they created quick prototypes of the packaging and took these to the freezer aisle of a store to test them in context. This testing led to a crucial turn:
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In implementing design thinking, it’s the mindset that mattersApplying design thinking in non-design organisations requires a change in mindset, which is easier said than done. Buying into the logic of the iterative approach requires fluctuating between divergent and convergent thinking, and this can be a struggle for people accustomed to a more linear approach.
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Upcoming research insights
Joel 03/04/2018Upcoming research insightsUpcoming research talks at the Design Factory: Mikko Illi on better sales processes on 9.4. and Antti Surma-aho on developing empathy and innovation attitudes through project-based courses on 23.4. Come and ask us some good questions! Full post -
Rat Relay for Global Good March 2018
Joel 05/03/2018Rat Relay for Global Good March 2018Want to try out design thinking? Work in a multidisciplinary team and collaborate globally? Then this 36-hour hackathon is for you! Full post
FIRST CONTACT
Contact These Guys First
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Kalevi “Eetu” Ekman DF Director & PDP Professor
kalevi.ekman@aalto.fi
+358 50 555 3566 -
Martti Jerkku Project Manager
martti.jerkku@aalto.fi
+358 44 025 1088 -
Vesa “Vesku” Saarijärvi Practicalities
vesa.saarijarvi@aalto.fi
+358 50 525 0273 -
Anna Rekola Communications & Events
anna.rekola@aalto.fi
+358 50 5128785
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